5 Reasons for Merging Internal and Exteral Monitoring

Most on-demand website monitoring service providers only provide external website monitoring. Althoug being an important performance control service, external monitoring alone cannot identify the root cause of failures. Merging internal and external monitoring data provides the following benefits:

1. Quickly indentify and fix the cause of failure or slow response, thus reducing site downtime.
2. Fix the issue before it affects end-user experience
3. Understand internal and external user experiences
4. Check network latency and connection failure between you and your business partner and dependant web services.
5. Find causes of past failures by analyzing historical data and plan appropriate infrastructure investments.

5 Monitors for Ultimate Business Performance (part 1)

1. Availability (a.k.a. Uptime, Response Time, External, User Experience) Monitoring – continuously checks web sites and services availability. By simulating user behavior from geographically dispersed monitors measure page load time which directly related with user experience. Monitors also notify about outages and calculate uptime statistics for SLA (service level agreement) management.

It helps to improve online sells, customer satisfaction, and decrease web revenue loses.

Who should use it: IT, business managers, webmasters, Internet marketing, sells, web developers and PR staff.

Usage examples: control SLA of thirds party providers (e.g. ISP, hosting, blog providers), control own website SLA, IT operations monitoring and troubleshooting, SLA reporting, switching-off PPC (pay-per-click) campaigns at downtime (e.g. Adwords), setting and controlling uptime goals by product business owners, understanding of online sells trends, collaborate performance management applications, understanding of load issues.